EXPERIENCE:
I am an energetic and creative individual that exceeds in a collaborative team environment. Experienced Web Marketing Specialist with a dedicated history of working in the computer hardware industry. Strong marketing skills found in digital marketing, project management, email marketing, and creative suites: Adobe Premiere, Photoshop, and Dreamweaver.
- Collaborate closely with product management, strategic teams to ensure alignment with goals and consistency in messaging and development of content including but not limited to case studies, technology insights, product FAQ, guidebooks, infographics.
- Development and deployment of lead generation campaigns cross-media channels
- Maintain and evaluate and optimize E-commerce SEM to increase domain authority, page view time, and enhance landing CTA. Leveraged tools such as Hotjar, MOZ, and Spyfu
- Co-create reporting of monthly marketing and annual business review presentations for regional and corporate executive review
- Track growth and impact through Google Analytics and other tools to optimize campaigns
- Design, code, and release targeted email campaigns with high-level segmentation via email automation tool
WORK SAMPLES
Email Campaigns
